Photo zine, Finders Keepers Printing Company, [email protected]
There could soon be a generation, if it doesn’t exist already, that won’t understand comparisons between Instagram and Polaroids. For better or for worse, phenomena like Instagram come along to capitalize on nostalgia, and make the objects of that nostalgia — like the instant cameras with all their clicking, whirring and waiting for your just-captured moment in time to appear — just a little more forgotten. But Finders Keepers Printing Company hasn’t forgotten. Their untitled zine of seven scanned colour Polaroids peeks into worlds of sideways shots and preserved, mundane seconds in time: city shadows, dark corners, heads and torsos out of frame, all in the unpredictable chemical wash of the developed Polaroid. One typewritten sentence strings through the pages, a random thought to accompany these random moments. Many photo zines celebrate the everyday, but doing so through the lens of the classic casual photographer brings it all back to the device that made instant photography available to all, and suggests the excitement it must have held for earlier generations that didn’t take the ability to capture every moment for granted. (Joshua Barton)